Shopping Malls

A scent of Luxury.

Malls, plazas, outlets, and other shopping centers have begun to shrink in recent years with the advent of online retailers. Without the upper hand in pricing or convivence, curating a desirable and valuable ambience is one of the last perks of physical shopping. This is done in many ways, but one of the most notable is the innovative addition of scent to their atmospheric arsenal.

Scent is a known and proven mood influencer with wide reaching effects in ever sector of shopping. The ability to so intimately shape your shopper’s perception and memories has been a game changer in the industry. Scent is now used in many of the world’s most successful shopping centers to bring a luxurious ambience to the shopping experience.

A Swedish study showed that retail shampoo sales increased by almost 27% after ambient scenting was introduced to the store.

Diffusing Scent in Shopping malls.

Scent can be diffused from potentially any area of the shopping center with the use of integrated or mobile diffusing devices. These specially designed scents can relax shoppers and encourage them to linger a little longer and potentially spend more money on products they may have otherwise overlooked. These pleasant fragrances also work to subdue unfavorable odors and prevent them from coming to the mind of the shoppers. These experiences will have a lasting impact on these shoppers and their future shopping trips, leaving a lasting behind a desire for more contact with your brand.

Increase customer spending.

Pleasant smells have been proven to encourage shoppers to spend longer times in stores and in return spend more money.

Curating the perfect ambiance is one of the most important aspects of attracting customers and putting your brand forward.